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Viral #trashtag trend cleaning up cities

Mar 11, 2019, 10:02 AM

SALT LAKE CITY — Another week, another viral trend – #trashtag – but this time it’s different.

You may have seen the hashtag #trashtag trending around the web lately, and that’s probably due to a viral post on Facebook from last Tuesday.

“Here’s a new #challenge for all you bored teens,” a Facebook post from Byron Román stated on March 5. “Take a photo of an area that needs some cleaning or maintenance, then take a photo after you have done something about it and post it.”

The post has since gone viral, racking up over 314,000 shares and over 93,000 likes as well as 140,000 upvotes on Reddit. It’s sparked a cleaning challenge around the world.

The trend has been around since 2015 when Steven Reinhold posted a blog entry on the Teton Gravity Research website talking about his recent activity to clean up wild areas in places like Yosemite National Park. But it has picked up lots of steam after last week’s post.

From Delicate Arch to Nepal and everywhere in-between, people are getting out to clean up litter.

3 women cleaned up this area together. #trashtag from r/pics

We pulled a bunch of plastics from the bottom of the cliff at Delicate Arch! from r/pics

Here’s mine! Cleaned up a creek in Asheville, NC collected 44 bags of trash #trashtag from r/pics

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Viral #trashtag trend cleaning up cities