AP

Utah boy advertises ‘Ice Cold Beer’ at root beer stand

Jul 18, 2019, 7:45 PM
In this Tuesday, July 16, 2019 photo provided by the Brigham City Police Department, Seth Parker st...
In this Tuesday, July 16, 2019 photo provided by the Brigham City Police Department, Seth Parker stands at his soda stand in Brigham City, Utah. Parker is earning widespread social media attention for his neighborhood soda stand thanks to a sign he holds that reads, "Ice cold beer" with "root" above the word beer in tiny print. Brigham City Police Lt. Tony Ferderber said Thursday, July 18, 2019, that several residents in the northern Utah city called police concerned about a young boy selling alcohol in front of a church. Officers realized that it was just a clever marketing ploy and posted pictures of 11-year-old Seth Parker on Facebook with the comment, "a twist on a lemonade stand." (Brigham City Police Department via AP)
(Brigham City Police Department via AP)

SALT LAKE CITY (AP) — A Utah boy has earned widespread social media attention for his neighborhood soda stand thanks to a sign he holds that reads, “Ice Cold Beer” with “root” above the word beer in tiny print.

Several residents in the northern Utah city called police earlier this week concerned about a young boy selling alcohol in front of a church, said Brigham City Police Lt. Tony Ferderber on Thursday.

Officers that went to check it out realized that it was just a clever marketing ploy and posted pictures of 11-year-old Seth Parker on Facebook with the comment, “a twist on a lemonade stand.”

Sen. Mitt Romney, of Utah, tweeted a picture of Seth with the comment, “A lesson in reading the fine print! The future is bright for this young Utah entrepreneur.”

Seth’s mother Alexis Parker said Thursday that the family is dumbfounded and excited by all the attention. She estimated that some 60 people a day come to the stand.

Seth started the stand because his parents urged him to get out more after they noticed he had struggled to make new friends since the family moved from Georgia last year, Alexis Parker said.

Seth thought about a yard sale or lemonade stand but settled on selling the soda because he is a root beer “fanatic,” she said. He chose the sign with the tiny print as a little “wise crack.”

The first day brought some scoffs and scowls, especially for people without good vision, she said.
But people soon caught on to the joke.

“We’re loving people stopping by and just having a good laugh,” said Alexis Parker. “It is a joy all the way around.”

Today’s Top Stories

AP

A hiring sign...
PAUL WISEMAN AP Economics Writer

Local economist says ‘great jobs report’ showed US employers added 528,000 jobs

Friday's jobs report comes at a critical moment for President Biden, who has maintained that the economy is slowing down, not heading into a recession.
4 days ago
Gabby Petitio Foundation donates $100,000 to the National Domestic Hotline...
BOBBY CAINA CALVAN Associated Press

Gabby Petito’s legacy: $100K for domestic violence hotline

The mother of Gabby Petito is keeping the memory of her murdered daughter alive by speaking out on behalf of domestic abuse survivors.
5 days ago
Jon Steward, center, walks with Senate Majority Leader Chuck Schumer of N.Y., left, and Sen. Richar...
KEVIN FREKING Associated Press

Senate approves bill to aid vets exposed to toxic burn pits

The bill has been a years-long effort begun by veterans and their families who viewed the burn pits used in Iraq and Afghanistan as responsible for respiratory problems and other illnesses the veterans experienced after returning home.
6 days ago
Nancy pelosi is pictured...
HUIZHONG WU and EILEEN NG Associated Press

US House Speaker Pelosi arrives in Taiwan, defying Beijing

Pelosi's visit has triggered increased tension between China and the United States. China claims Taiwan as part of its territory.
7 days ago
Strike on al Qaeda leader...
The Associated Press

Watching al-Qaida chief’s ‘pattern of life’ key to his death

WASHINGTON (AP) — As the sun was rising in Kabul on Sunday, two Hellfire missiles fired by a U.S. drone ended Ayman al-Zawahri’s decade-long reign as the leader of al-Qaida. The seeds of the audacious counterterrorism operation had been planted over many months. U.S. officials had built a scale model of the safe house where al-Zawahri had […]
8 days ago
In this photo provided by the Ukrainian Infrastructure Ministry Press Office, the Razoni cargo ship...
SUSIE BLANN and SUZAN FRASER Associated Press

1st ship carrying Ukrainian grain leaves the port of Odesa

In an interview with Turkey's state-run Anadolu Agency, Turkish Defense Minister Hulusi Akar warned that the global food crisis threatens to trigger "a serious wave of migration from Africa to Europe and to Turkey."
8 days ago

Sponsored Articles

Utah boy advertises ‘Ice Cold Beer’ at root beer stand