RECREATION

Salt Lake conventions face an uncertain year as the pandemic continues

Feb 22, 2021, 3:18 PM | Updated: 3:18 pm
Salt Lake evictions...
Local tourism leaders say the 2021 outlook for Salt Lake remains uncertain. (PHOTO credit: Paul Nelson)
(PHOTO credit: Paul Nelson)

SALT LAKE CITY, Utah — Despite a large-scale COVID-19 vaccine rollout in progress, local tourism leaders say many conventions and conferences are opting to stay online this year.

Many conventions, conferences move to hybrid model

One example is “RootsTech Connect,” which will be entirely virtual for the first time ever.

Officials are also navigating more hybrid events, which incorporate both virtual and in-person components.

“To accommodate situations like that, Visit Salt Lake has built a media center right into the Salt Palace to accommodate what we’re calling hybrid events,” said Mark White, Senior Vice-President of Sales and Services with Visit Salt Lake.

He’s quick to point out that hybrid events can still have a major impact on the local economy.

“The Association for Talent Development in late August… we anticipate 7,000 people,” he explained.

Flipping ahead on the calendar 

The other major focus is filling the calendar for next year and beyond when traditional, in-person events are more likely to take place.

“During 2020, the height of COVID-19, our sales team still put 123 meetings and athletic events and conventions on the books to occur in years 2021 through 2029,” said White. “The dam is about to burst and we’re in a very good spot to put a lot of business on the books.”

White adds that Visit Salt Lake just had their fourth-largest booking year for future years.

Going back to last March, the total immediate loss in the economic impact of meetings and conventions to Salt Lake alone is around $357 million.

Today’s Top Stories

Recreation

Idaho State Police are investigating a motorhome crash Sunday afternoon that injured two people fro...
Mark Jones

Motorhome crash in Idaho sends two Utahns to the hospital

Two people from Centerville were injured Sunday in a motorhome crash in Bannock County, Idaho, according to the Idaho State Police.
1 day ago
Remaining permits for elk and deer hunts this fall will be available to purchase in July....
Britt Johnson

Division of Wildlife Resources warns of poaching as hunting season begins

The Utah Divison of Wildlife Resources is warning hunters of poaching as hunting season begins. They say many instances of poaching happen by accident.
1 day ago
Aaron Fotheringham, aka "Wheelz" from Nitro Circus taught and performed tricks at Wheelchair Palooz...
Waverly Golden

Wheelchair Palooza at Woodward Park City

Aaron Fotheringham, aka "Wheelz" from Nitro Circus taught and performed tricks at Wheelchair Palooza in Park City.
3 days ago
Bluff Street Pedestrian tunnel...
Mark Jones

New Bluff Street Pedestrian Tunnel opens in St. George

State and local readers took part in the opening of a new pedestrian tunnel Friday in St. George.
4 days ago
Cars get ready to race at Wings and Wheels...
Samantha Herrera

Wings and Wheels Festival coming to Spanish Fork

The Wings and Wheels Festival in Spanish Fork will provide all-day entertainment to attendees on both the ground and sky.
4 days ago
Tonight at 6 p.m., South Valley School in West Jordan is hosting a dance for special needs students...
Elizabeth Weiler

Dance to be held at South Valley School for students with special needs

Tonight at 6 p.m., South Valley School in West Jordan is hosting a dance for special needs students.
4 days ago

Sponsored Articles

a worker with a drill in an orange helmet installs a door in the house...
Price's Guaranteed Doors

Home improvement tip: Increase the value of your home by weatherproofing doors

Make sure your home is comfortable before the winter! Seasonal maintenance keeps your home up to date. Read our tips on weatherproofing doors.
Curb Appeal...
Price's Guaranteed Doors

How to have the best of both worlds for your house | Home security and curb appeal

Protect your home and improve its curb appeal with the latest security solutions like beautiful garage doors and increased security systems.
A paper reading IRS, internal revenue service is pictured...
Jordan Wilcox

The best strategies for dealing with IRS tax harassment | You have options!

Learn how to deal with IRS tax harassment. This guide will teach you how to stop IRS phone calls and letters, and how to handle an IRS audit.
spend a day at Bear Lake...
Bear Lake Convention and Visitors Bureau

You’ll love spending the day at Bear Lake | How to spend a day at Bear Lake

Bear Lake is a place that needs to be experienced. Spend a day at Bear Lake.
Prescription opioids can be disposed of during National Prescription Take Back Day...
Know Your Script

Prescription opioid misuse | How to protect your family from the opioid epidemic

Studies have shown that prescription opioid misuse has increased since COVID-19. So what do you need to know about these opioids?
national heart month...
Intermountain Healthcare

National Heart Month: 5 Lifestyle Changes to Make Today to Keep You Heart Healthy

Heart disease is the leading cause of death for both men and women. One person dies every 36 seconds in the United States from cardiovascular disease
Salt Lake conventions face an uncertain year as the pandemic continues