Evermore Park permanently closes, new attraction planned
Apr 9, 2024, 7:30 PM
(Grant Olsen)
SALT LAKE CITY — Evermore Park has announced the closure of its operations. This comes after years of struggling to sustain its business model. The immersive fantasy adventure experience was located in Pleasant Grove, Utah,
The park, founded in 2012, sought to welcome visitors to a medieval and Victorian world. They wanted to bring interactive experiences and themed attractions to Utah. However, despite efforts to engage guests with storylines, puzzles, and live performances, Evermore faced many financial difficulties.
“[Evermore] has struggled over the years to make their business model work,” said Brandon Fugal, owner of Evermore Park Investments LLC, “between COVID and challenges with their operating model, they have defaulted and have been evicted from the property.”
“In the wake of these challenges.” said Fugal, “I am confidentially working with a new enterprise that will be unveiling exciting new plans and dramatic improvements in the weeks to come.”
This doesn’t mean that the park is going anywhere. Fugal plans to bring in a new tenant to revive the park and bring new life.
“I would say anyone who follows what I do in the commercial real estate business knows that I don’t do anything halfway, and I have a track record for representing the most upscale projects in Utah, and this will be no different.”
Although it seems like even though Evermore is “nevermore,” the future of the 12.75-acre, 27-building lot is bright.